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What is the difference between successful companies and those that struggle to survive?

 

“Our studies show that successful companies have a deep commitment to marketing while companies that fail do not.”

Microsoft Executive

 


 

Testimonials

The program helped us take an already functioning marketing program and add structure, focus and discipline to its raw edges. By working through the monthly exercises, we have come to understand what we are doing well, and where we needed to make improvements. One of the most beneficial outputs of the program was the learning gained by interviewing our customers and better understanding how they see and value our services. We are now executing the marketing plan that was the primary output of the program; and seeing our business grow.

Kevin Abel

Abel Solutions

 

The program was one of Microsoft’s most effective partner programs. Our company obtained practical, effective marketing knowledge and know-how for a consulting practice. Most importantly, the program resulted in a marketing plan with implementation tasks tailored to our company's practice, size and budget. The marketing help desk is essential to support the marketing plan roll-out.

Rob Romanzi

SolysPoint

 

Thanks so much for the feedback and especially for the entire experience. I really enjoyed the course and found the process to be useful, practical and exciting. I am very energized going into 2007 and feel that this will be a year when will make some big strides in our vertical space. I will continue to look for assistance as my plans evolve into the summer. Again, thanks for all of the inspiration!

Joe Lerro

Eclipse Computing, Inc.

 

It (the program) was one of the best experiences I have had in our relationship with Microsoft. The activities you took us through and the reflection and discussion you caused us to have with each other will be very helpful to us as we embark on our own efforts in the coming months.

Joe Treanor

RoseBud Technology

 

Participating in the Marketing program gave us the opportunity to step back from the business and evaluate our strengths and what truly makes eIS Business Solutions unique. I received the professional assistance I needed to message those differences and recognize the importance of a marketing plan in the growth of the business.

Robert Smith

eIS Business Solutions

 


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